Matsunoya Lists 13 Fried Oyster and Fried Horse Mackerel Items, On Sale 3 p.m. Today

MenuAddedNew releaseLimited time

This is a reference translation. The Japanese version is the authoritative original.

Matsunoya’s official website added 13 items built around Fried Oyster and Fried Horse Mackerel to its menu on September 16, 2026. An official notice dated September 11, 2026 said “Fried Horse Mackerel” and “Fried Oyster” would go on sale at 3:00 p.m. on Wednesday, September 16, 2026, and the items and prices now listed match that announcement.

The listing covers 13 items: three set meals, five platters, one bowl, two morning set meals and two individual items. Two of the platters and both morning set meals carry a “store-limited menu” note.

Three Set Meals, 930 to 1,290 yen

Item Price (tax included) Energy Protein Fat Carbohydrates Salt Equivalent
Fried Horse Mackerel (2 pcs) Set Meal 930 yen 894kcal 16.9g 39.6g 121.5g 3.6g
Fried Oyster (5 pcs) Set Meal 1,030 yen 925kcal 29.4g 38.9g 119.9g 3.9g
Generous Fried Oyster (7 pcs) Set Meal 1,290 yen 1071kcal 20.3g 52.5g 133.3g 4.1g

Fried Oyster comes in two tiers, five pieces and seven, with 260 yen between them for the two extra pieces. Protein runs the other way: 29.4g on the five-piece against 20.3g on the seven-piece, so the item with more pieces lists less.

たっぷりカキフライ(7個)定食
Source: Matsunoya Official Site

Five Platters, Two of Them Store-Limited

Item Price (tax included) Energy Protein Fat Carbohydrates Salt Equivalent
Pork Loin Cutlet & Fried Oyster (2 pcs) Set Meal 1,030 yen 1072kcal 30.7g 50.7g 127.7g 3.8g
Pork Loin Cutlet & Fried Horse Mackerel (1 pc) Set Meal 1,030 yen 1131kcal 37.8g 53.5g 129.8g 4.0g
Seafood Platter Set Meal (Oyster 2 pcs, Horse Mackerel 1 pc, Shrimp 1 pc) 1,030 yen 1042kcal 27.7g 49.9g 125.1g 4.0g
Extra Thick-Cut Rib Loin Cutlet & Fried Oyster (2 pcs) Set Meal ※with note 1,290 yen 1423kcal 47.9g 76.9g 133.9g 4.1g
Extra Thick-Cut Rib Loin Cutlet & Fried Horse Mackerel (1 pc) Set Meal ※with note 1,290 yen 1483kcal 55.0g 79.8g 136.0g 4.4g

The combinations split into two tiers, 1,030 yen and 1,290 yen. The ones paired with the Pork Loin Cutlet are 1,030 yen, the ones paired with the Extra Thick-Cut Rib Loin Cutlet are 1,290 yen, and in neither tier does the choice between Oyster and Horse Mackerel show up in the price. The two Extra Thick-Cut Rib Loin Cutlet items carry the “store-limited menu” note. Both clear 1,400kcal, the highest energy figures among the 13 items listed.

超厚切りリブロースかつ&カキフライ(2個)定食
Source: Matsunoya Official Site

The Bowl: 930 yen Regular, 1,010 yen Large

Item Size Price (tax included) Energy Protein Fat Carbohydrates Salt Equivalent
Egg-Simmered Fried Oyster Bowl Regular 930 yen 922kcal 27.7g 36.7g 120.0g 5.6g
Egg-Simmered Fried Oyster Bowl Large 1,010 yen 1100kcal 31.3g 37.0g 161.1g 7.0g

Large costs 80 yen more and adds 41.1g of carbohydrates and 1.4g of salt equivalent. The gap in fat stops at 0.3g.

カキフライとじ丼
Source: Matsunoya Official Site

Morning Set Meals: 40 yen Apart on the Small Dish

Item Price (tax included) Energy Protein Fat Carbohydrates Salt Equivalent
Tokuasa Fried Horse Mackerel (1 pc) Set Meal (No Small Dish) ※with note 550 yen 656kcal 18.8g 18.8g 107.1g 2.6g
Tokuasa Fried Horse Mackerel (1 pc) Set Meal ※with note 590 yen 656kcal 18.8g 18.8g 107.1g 2.6g

Both carry the “store-limited menu” note. The prices are 40 yen apart, but the nutrition information listed for them is identical.

得朝アジフライ(1枚)定食
Source: Matsunoya Official Site

Individual Items: 350 yen and 400 yen

Item Price (tax included) Energy Protein Fat Carbohydrates Salt Equivalent
Fried Horse Mackerel only (1 pc) 350 yen 236kcal 10.5g 15.7g 14.0g 0.7g
Fried Oyster only (2 pcs) 400 yen 177kcal 3.4g 12.9g 11.9g 0.5g

Set Meals Up 40 yen From Last Year, Individual Items Unchanged

Matsunoya also released “Fried Horse Mackerel” and “Fried Oyster” on September 24, 2025. Lining up that announcement against this time’s listing, two of the three set meals are up and neither individual item has moved.

Item September 2025 This Time Change
Fried Horse Mackerel (2 pcs) Set Meal 890 yen 930 yen +40 yen
Fried Oyster (5 pcs) Set Meal 990 yen 1,030 yen +40 yen
Generous Fried Oyster (7 pcs) Set Meal 1,290 yen 1,290 yen Unchanged
Fried Horse Mackerel only (1 pc) 350 yen 350 yen Unchanged
Fried Oyster only (2 pcs) 400 yen 400 yen Unchanged

The increases are on the two cheaper set meals. The priciest one, the Generous Fried Oyster (7 pcs) Set Meal, and both individual items are held where they were.

Two “Seafood Platters,” Same Name, Different Contents

This time’s Seafood Platter Set Meal (Oyster 2 pcs, Horse Mackerel 1 pc, Shrimp 1 pc) is 1,030 yen. Matsunoya also released a “Seafood Platter Set Meal” on July 1, 2026, but that one was Squid, White Fish and Shrimp at 1,190 yen. Same name, with the fry lineup and the price swapped out.

The July notice made the return of “Fried Squid” and “Fried White Fish” its main point. As of September 16, 2026, the Squid, White Fish and Shrimp version is still on the official website’s menu, which leaves two “Seafood Platters” sitting side by side.

海鮮盛合せ定食(カキ2個・アジ1枚・海老1尾)
Source: Matsunoya Official Site

Pairings With the Extra Thick-Cut Rib Loin Cutlet

The Extra Thick-Cut Rib Loin Cutlet used in the two 1,290 yen platters went on sale on June 24, 2026. The announcement put it at a 160g thick-cut spec and lined up pairings such as Grated Radish and Miso. Fried Oyster and Fried Horse Mackerel now join that lineup.

超厚切りリブロースかつ&アジフライ(1枚)定食
Source: Matsunoya Official Site

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A word from our Matsunoya novice

Two Seafood Platters sitting side by side. Different contents, same name. Tell me how to order one.